McKenna Featured in Wired

Most initial news accounts of the Facebook S-1 focused on CEO Mark Zuckerberg’s Stalinist-like stranglehold on the stock, the strategy, and the board. Tim Carmody of Wired waited a while to file his story, after recording an hour of conversation with me on the phone a few Saturday afternoons ago, and Carmody got lucky. Apple announced some significant to changes in their corporate governance that contrasted sharply with Facebook and Zukerberg’s one-man band approach.

Building a Community Around Your Blog From Scratch – Ten Steps

Here are my ten steps to building my blog community. They might not work for everyone, but they’ve worked for me. This is not meant to be an all-inclusive list or all the details. Please let me know if you have any questions or want to dig into a subject further.

Top Ten Reasons You Still Want To Work For The Auditors

College students are being wined, dined, and picked over by the large firms. The recruiting season is in full bloom. One of the most frequent searches leading to my blog is some variation on what to wear to the post-interview fancy restaurant dinner. As you go through the experience, remember: They’ve already established what you […]

CNBC’S Carney Highlights McKenna And Forbes On Bank of America

John Carney, who runs the NetNet Blog at CNBC, wrote a column last week highlighting mine at on Bank of America and Warren Buffet. He picked my comments on PricewaterhouseCoopers, Bank of America’s auditor, to highlight.

New @Forbes: Bank of America Buys Time With Buffett Effect

Warren Buffett’s investment in Bank of America was big news yesterday and it still reverberating. Forget the “Buffett effect.” I am now enjoying the “front page of” effect. Within an hour of posting it yesterday the story had over 3,000 page views. It is now my number one highest traffic post for my column there.

Auditor Rotation Proposal Just More Spin via Storify

This is an experiment using a tool called Storify that combines text and Tweets. I’m not sure yet how to get the formatting perfect, but I thought you might like to see the results.

@Forbes “Charlie Sheen And Public Company Disclosure”

You may think I’m stretching, but this post has garnered quite a few hits and several comments on Twitter, including from my Forbes boss, Dan Bigman, the Executive Editor for Business News. Is Charlie Sheen big enough to have a material effect on either CBS Corporation (CBS) or TimeWarner, Inc financial results? Warner Brothers (WB), a division […]

2011 Loeb Award Application: Blogging

I thought some readers may find it interesting to see the applications I submitted for this years’ Loeb Awards for Distinguished Business and Financial Journalism. The award is sponsored by UCLA’s Anderson School of Management. Last year I was a finalist in the Blogging and Online Commentary Category. They’ve rearranged and added categories this year and so […]

Social Media Breakfast Chicago: How To Respond To Critical Bloggers

I’ve been asked me to lead a roundtable at the next Social Media Breakfast Chicago breakfast meeting, “How to engage with critical bloggers”. This event is sold out, but I promise to give you a report afterward.

Nowhere To Hide: Ernst & Young Looking At More Civil Liability For Lehman Failure

The mainstream media (MSM) is now paying attention to the Big 4 – Deloitte, KPMG, PricewaterhouseCoopers, and Ernst & Young.

The financial crisis is now about accounting fraud.

Every two-bit journalist and blogger on the business beat is spitting out stories to keep up and one-up each other. It’s not every day that the accounting firms provide so much gossip about spectacular criminal and civil penalties. Well, actually, it is every day.

Financial Journalism and Its Discontents: Covering Auditors’ Role in the Crisis

Bloggers and other non-traditional media have the disadvantages, though, of fewer resources, no editor and the reputation for being irresponsible and scurrilous that we think is undeserved. The financial “blogosphere” acts as a collective editor, filtering out and demoting inaccurate unfair and irresponsible accounts, and promoting useful, inventive and original content in a collaborative way that mitigates each of our own limitations…”

“Building a Social Media Risk Management Program” Lunch and Learn Panel

The Chicago ISACA Chapter sponsored a Lunch and Learn in conjunction with Crowe Horwath. I participated as a panelist. A presentation given by Crowe Horwath is included.