Posts

Top Finance Bloggers in Chicago According to Crain’s

I’m very proud to have been included in the Crain’s Chicago Business list of top local finance bloggers.

An Interview For The Society of Professional Journalists Region 1 Conference

David Levitt of the Society of Professional Journalists Region 1 in New Jersey
asked me back in April to answer a few questions for a conference panel I, unfortunately, could not attend live.

McKenna Interviewed By Public Relations Site Gorkana

Gorkana covers the latest industry news for the PR and corporate communications community. I spoke to Social Media Executive Ebunola Adenipekun last fall about the evolution of this blog, its relationship to its readers and my interactions with the public relations, corporate communications community.

Do It Yourself SEO: An Essay for Sundayed.com

How can I leave my readers with something they’ll remember, something to lead them back to me, something that encourages them to tell a friend about me?

Blogging – My Religion

So, if you’ve ever wanted to put your stuff out there, tell your story, be judged on what you know, not what box you may have found yourself in…
Just do it. It’s not hard. It’s pretty forgiving. It’s neat.

Building a Community Around Your Blog From Scratch – Ten Steps

Here are my ten steps to building my blog community. They might not work for everyone, but they’ve worked for me. This is not meant to be an all-inclusive list or all the details. Please let me know if you have any questions or want to dig into a subject further.

McKenna To Speak At 2011 SXSW Interactive

I’m delirious at the prospect of attending and speaking at this year’s SXSW Interactive Conference on March 14th with Greg Ferenstein and Josh Catone from Mashable. I will be in Austin, TX from March 11-15, 2011.

2011 Loeb Award Application: Blogging

I thought some readers may find it interesting to see the applications I submitted for this years’ Loeb Awards for Distinguished Business and Financial Journalism. The award is sponsored by UCLA’s Anderson School of Management. Last year I was a finalist in the Blogging and Online Commentary Category. They’ve rearranged and added categories this year and so […]

Social Media Breakfast Chicago: How To Respond To Critical Bloggers

I’ve been asked me to lead a roundtable at the next Social Media Breakfast Chicago breakfast meeting, “How to engage with critical bloggers”. This event is sold out, but I promise to give you a report afterward.

“Building a Social Media Risk Management Program” Lunch and Learn Panel

The Chicago ISACA Chapter sponsored a Lunch and Learn in conjunction with Crowe Horwath. I participated as a panelist. A presentation given by Crowe Horwath is included.

Taking Myself Seriously

I often get asked, “fm, how did you grow the site so quickly?  What’s your secret?” Well as an accountant and a certified Type-A, I’m pretty detail oriented.  So I bring focus and an appreciation for “measuring the results” to everything I do. (I’d be glad to speak at your next meeting or conference.  Call […]